Our Clients Include
Testimonials
"No one cares how much you know until they know how much you care."
- Theodore Roosevelt
 “Forum Analytics developed and maintains our customized real estate software known as SIMMS. This
system automates every critical decision making aspect of our real estate development process, and it’s
completely customized to our needs. It contains regression and analog models that give us an accurate idea
of new market potential across the country. In addition to this work, Forum Analytics has developed a
Market Optimization program that allows us to assess our entire national real estate landscape and prioritize
our future development efforts. This program helped us identify new potential markets for our business that
we may never have otherwise found. Their solutions have really revolutionized the way we forecast, manage,
and plan our business development.”
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 "First, they developed a sales forecasting system for us that exceeded our expectations in terms of its accuracy and simplicity to use. They automated the process of running the model so that we could analyze the potential of dozens of sites in hours instead of weeks. Additionally, the analysis they performed for us on site quality really had a positive impact on our business. It helped us identify exactly what site features were most important to our top-line performance enabling us to train our field agents to look for specific types of locations. Now we know that each store we open has the greatest chance to succeed and is generating the most revenue for our business.”
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 “Forum
Analytics helped us calculate an adjusted housing value
variable that helped us better understand our customers.
The team reviewed and summarized data from our customer household
level database and provided some unique insights into our
customer composition and distribution. All of this analysis
was used during our long-term strategic planning process.
The team also created customer-based trade areas around our
stores, which helped us better understand performance at
existing stores and the markets around potential new stores. ”
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 “Early on in our business development process, Forum Analytics helped us determine how our customer distribution and market penetration varied by mall. It combined this knowledge with a trade area forecasting tool and a "Girl Power Index Rating" system that gave us a more accurate understanding of the market potential around every major mall in the country. We have doubled our store base since working with Forum Analytics, and we feel confident that we have opened in the best malls for our unique retail concept. It was a pleasure working with the Forum Analytics team, and we highly recommend its services to any small or mid-sized retail business looking for validation of its development plans or the best way to grow its business.”
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 "We selected Forum Analytics to develop our market planning and forecasting system after an extensive search that included many larger companies. Forum's SIMMS product presented us with the most comprehensive, easy-to-use, statistically driven solution based on our requirements and resources. Its solution addressed all of our needs. From initial product presentation to the completed installation, the people at Forum impressed us with their friendly, prompt response, their focus on customer service, their attention to detail, and professionalism. We are very pleased with our final product; it has already begun to pay dividends for our company by helping us make better decisions."
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 “Forum Analytics developed a model that has enabled us to more effectively analyze several critical system
drivers: how many stores can go into a market, statistically valid criteria effecting site selection, how to best
approach developing a market, and unit economic estimates for target market areas. This tool will be a
tremendous asset as we continue to grow our system, and will help us work with our franchisees to do so
much more effectively.”
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 “Selecting a vendor to develop a real estate forecasting solution was an important part of our overall growth
strategy at FASTSIGNS. We interviewed many firms and ultimately selected Forum Analytics to perform the
work based on our comfort with their level of expertise, customer assessment, and ability to provide a
complete solution customized to our exact specifications. Their solution met all of our expectations and has
provided us with market optimization results being used in multiple areas of our business to help us continue
our successful growth. We continue to be impressed with Forum’s level of customer service, responsiveness,
and attention to our needs.”
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 “Forum Analytics provided a comprehensive real estate solution that included a sales forecasting model,
national market optimization routine, and cannibalization model. The end deliverables provided us with a
statistically sound basis for developing an accurate long range growth strategy for our Schlotzsky’s Deli
concept in a matter of weeks versus months of comprehensive field analysis. Forum impressed us with their
unique and unconventional approach to sales forecasting and customized deployment tool that gives us
flexibility in maintaining our data. We continue to work with Forum and really appreciate the level of service
and support they provide.”
Operators of Cinnabon®, Carvel®, Schlotzsky’s®, Moe’s Southwest Grill®, and Seattle’s Best® International.
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 "As a regional restaurant firm with an aggressive national growth strategy we felt that site selection needed to be a core competency of our franchise development group. We evaluated many of the available site selection tools, and felt that Forum Analytics was not only the best solution from the standpoint of features and functionality, but provided a level of service that made us feel like true partners every step of the way.We've been working with Forum for nearly three years now and our site selection tool keeps getting better and more precise every year."
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